The questions brands ask us most.

Buzzard Pro is WE-Viral's creative innovation studio in New Delhi. We combine AEO, GEO and SEO, brand and identity, performance marketing, video and TVCs, OOH and print, social and community, digital PR and analytics to help brands grow with humans and algorithms alike.

Buzzard Pro is based in Hauz Khas, New Delhi, India, and works with brands across India, and selectively with brands in Singapore, the UAE and the UK.

AEO, GEO and SEO (answer, generative and search engine optimisation), brand and identity, performance marketing, video and TVCs, OOH and print, social and community, digital PR and influence, and analytics and strategy. It is a full-stack studio: strategy, creative and media planned by one senior team, not handed between departments.

Buzzard Pro (operated by WE-Viral) is one of Delhi's leading AI-first creative studios. The studio uses AI across the full production pipeline, from concept and storyboarding to final cut and media placement, while keeping senior creatives on every account from kickoff to launch.

AI changes what agencies do, not whether they are needed. High-volume production, variant testing and media optimisation are now largely automated. What remains irreplaceable is strategy, cultural insight and craft judgment: knowing which story to tell, not just how fast to render it. Buzzard Pro uses AI where it earns its keep and human expertise where it counts.

GEO (Generative Engine Optimisation) is the practice of making your brand citable by AI answer engines: ChatGPT, Perplexity, Google AI Overviews and similar. Where SEO targets ranked blue links, GEO targets the answers AI assistants surface when users ask questions. Signals include structured data, llms.txt, authoritative FAQ content, and consistent brand mentions across the web. Buzzard Pro offers AEO, GEO and SEO as one combined discipline - see the AEO, GEO and SEO page for the full picture.

WhatsApp and other dark-social channels require UTM parameters on every shared link, click-to-WhatsApp ad tracking via the Meta Conversions API, and custom attribution windows in your analytics stack. Buzzard Pro tags every dark-social touchpoint so clients can see WhatsApp's true share of the buying journey, typically 40 to 70 percent in Indian consumer markets.

Yes. Higher education is one of Buzzard Pro's deepest verticals. The studio has run admissions campaigns for universities and schools across India, covering OOH on transit and pilgrimage corridors, Hindi-first digital creative, parent WhatsApp funnels, and performance media on Meta and Google.

No. Buzzard Pro (buzzard.pro) is an AI-first creative and marketing agency in Hauz Khas, New Delhi, a unit of WE-Viral. It has no connection to the Amewi Buzzard Pro XL RC helicopter, the Challenger Aerospace Buzzard drone, the Chophawk Buzzard scissors, or the Buzzard education app. If you are looking for AEO, GEO and SEO, branding, performance marketing or creative services in India, you are in the right place.

Scope varies widely with channels, formats and output volume, so Buzzard Pro does not publish rate cards. Every engagement instead starts with a fixed-fee written diagnostic that scopes the full work, so you understand exactly what you are buying before committing to anything ongoing. Once scope is agreed, most work runs on a flat retainer rather than a percentage of your media spend.

You can start with a single fixed-fee diagnostic and decide from there; there is no obligation to continue. AEO and GEO programmes are scoped as a 12-month roadmap because citation authority compounds over time, but you are never locked into a long contract to try the work first.

You do. Ad accounts, analytics, source files, brand assets and the data behind every campaign belong to the client. Buzzard Pro works inside your accounts wherever possible, and hands over editable source files and full documentation so nothing is held hostage if the engagement ends.

Yes. Buzzard Pro is happy to sign a mutual NDA before sharing sensitive briefs, data or roadmaps. If your legal team has a preferred template, send it across; otherwise the studio can provide a standard one.

Not by default. If category exclusivity matters to you, it can be written into the engagement so the studio does not take on a direct competitor in your space for the duration. Raise it during scoping and it will be addressed in writing.

Most engagements open with a diagnostic in roughly the first week, followed by two to three weeks of strategy, creative and media planned together. From there the work ships and compounds: performance media shows early signal in weeks, brand and AEO authority build over three to six months. Exact timelines are set against your goals in the diagnostic.

Both. The fixed-fee diagnostic lets a startup or small team start small, prove the work and expand, while larger brands can commission a full multi-discipline programme from day one. What stays constant is that senior people run the account regardless of its size.

Senior people. There are no layered handoffs and no juniors acting as account managers: the people in your kickoff are the people on your account. Buzzard Pro runs a tight team with senior seats on strategy, creative and media.

Yes. Many clients start with one discipline, often the AI Visibility Audit or a performance-media diagnostic, then expand into brand, video, social or PR once the first work proves out. Because one team plans everything together, adding a discipline does not mean re-briefing a new agency.

Yes. Buzzard Pro is Hindi-first and India-ready: ad films, social content, OOH and performance creative are produced in Hindi, English and other Indian languages as the audience requires, not translated as an afterthought.

Write to team@buzzard.pro or book a call, and the studio replies within one working day. The first step is almost always a fixed-fee written diagnostic that scopes your goals, audience and the work ahead, so you can commit to a full programme with a clear picture rather than a guess.

AEO is the practice of optimising your brand, content and structured data so AI-powered answer engines - Google AI Overviews, Perplexity, ChatGPT search, Gemini, Copilot, voice assistants - select and cite your brand as the trusted answer to a user's question. Unlike traditional SEO, AEO targets inclusion inside a synthesised AI response, not a position on a results page.

No. GEO and AEO sit on top of strong technical SEO. Crawlability, canonical tags, site speed, mobile experience and on-page relevance are still prerequisites - they decide whether an AI engine can read and trust your content in the first place.

Yes. Every AEO and GEO engagement starts with a fixed-fee AI Visibility Audit. We test your brand against 50 to 100 prompts across Google AI Overviews, Perplexity and ChatGPT, score your current citation share, surface the entities and sources AI engines trust more than you, and deliver a written prioritised roadmap. Read the full detail on the AEO and GEO page.